I specialize in catering to a diverse Ideal Client Profile, inclusive of both single founders and those with extensive business experience. My collaborative efforts extend across ventures spanning the spectrum from the pre-MVP stage to SMEs. I am dedicated to guiding these entities through the intricacies of the pre-revenue phase, culminating in achieving an annual revenue of up to €5M.
For the past two decades, I’ve immersed myself in the realm of B2B SaaS. Beyond this domain, I’ve successfully crafted 500x growth strategies for diverse sectors.
In acknowledging time as an invaluable asset, it is imperative to underscore that, despite my ability to cover my costs, complimentary services are not within the purview. Financial considerations are regarded as a token of appreciation for the exerted efforts invested in facilitating your growth. To foster unwavering commitment and sustained accountability, advance payments for sessions are requisite.
I’ve faced many of these challenges firsthand, repeatedly hitting my head against the proverbial concrete wall.
One day, I deciphered the code. Now, I’m committed to making a difference by guiding you out of mediocrity and uncovering your untapped potential.
It begins with a simple question: Why spend your time grappling with it alone when you can seek guidance?
As a single founder in many instances—sometimes not by choice but due to a preference for taking orders over responsibility—I had to navigate and figure out the complexities, even when uncertain about the why, what, to whom, when, and how.
One day, I was asked, “How do I know what to do next?” That question struck me profoundly. Discovering your true calling takes time, evolving as we do. We constantly reinvent ourselves and our startup, adjusting value propositions to meet market expectations. These answers often lie within us, waiting to be uncovered with the help of someone pointing out the obvious or asking the questions we avoid.
The more advice I offered, the more I realized how much we didn’t know when starting our businesses, creating unnecessary risks. Reflecting, I wish I had a mentor consistently by my side. In hindsight, having one consistently led to better long-term results.
I reject the “fake it till you make it” approach in business. Instead, understand, make it happen, present with pride and glory. Empty promises have no place. We act, win, present, celebrate, improve, and repeat.
I advocate for problem-solving rather than extracting ideas from thin air. Many successful startups emerge from personal frustration and pain, where the drive to make things better becomes unstoppable.
Alternatively, success can come from identifying a strong demand and fulfilling orders faster and better than competitors. However, attempting to copy a successful business might reveal a missing secret ingredient crucial for success.
I’ve personally witnessed significant growth and high demand for a service that we struggled to monetize. For any business, the central questions should always revolve around where the money is, how much, at what cost, and for how long.
Having fallen out of promising business models myself, lured by the allure of potential greater profits in other activities with higher costs and service requirements, I’ve learned valuable lessons. Overcoming growth limitations, while seemingly obvious in retrospect, often proves challenging in the moment.
Recognizing bad decisions is easier after experiencing their consequences. There are no failures, only valuable lessons that consume your time, finances, and personnel—resources you can ill afford to lose.
I’ve triumphed over a major Swedish bank and faced challenges with deceitful executive judges. My educational journey includes studies in informatics, a BA in business administration, and an MA in marketing.
Passionate about smart systems, psychology, and grand setups, I devote my free time to cars, mountains, snow, and friends. I’m an outspoken and paranoid optimist, pragmatic, with zero tolerance for fakes. My communication style is frank and might seem harsh, but it’s aimed at getting you better in no time.
Taking responsibility for my words, I mix humor with a no-nonsense approach. In 2004, I co-built a CRM system logic that remains unbeaten. Leading a software development company for 20 years, I’ve saved over 5.2 million hours for clients and generated €10 million of EBITDA in a 30-minute workshop.
Mentoring under various Enterprise Estonia projects and coaching startups in ESTBAN programs, my expertise lies in the online realm. While physically residing in Tallinn, Athens, and Helsinki timezones, my impact extends far beyond.
Give yourself a chance, book me, and let’s uncover what we can achieve together. No time for BS! Still skeptical? Check out my LinkedIn connections and the accelerators I collaborate with – maybe that will convince you. 😊
I will help you to clarify your head, adjust strategy, achieve your business goals and supervise you, if you are ready.
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